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Vol. 25 Núm. 2 (2024)

Investigación

Diagrama de la trayectoria del emprendimiento en la era de la covid-19

  • Arturo Sánchez Sánchez
    • ,
  • Rosa María Rincón Ornelas
    • ,
  • Cruz García Lirios

Arturo Sánchez Sánchez
Tlaxcala University

Rosa María Rincón Ornelas
Tlaxcala University

Cruz García Lirios
Tlaxcala University

Resumen

El presente trabajo aborda el proceso que va desde las decisiones prospectivas (orientadas a maximizar los beneficios con respecto a minimizar las prestaciones de los seguros) hasta las acciones deliberadas (orientadas a evitar fracasos, basadas en la sistematización de errores y aciertos), con el objetivo de especificar un modelo para el estudio del emprendimiento en Internet. Se realizó un estudio no experimental con una selección no probabilística de 100 emprendedores. A partir de un modelo estructural, se determinó que el factor reflexivo del constructo son las acciones deliberadas, pero estos hallazgos solo son aplicables a la muestra, ya que el tipo de estudio, el muestreo y el análisis estadístico sugieren que la aplicación del modelo a otros escenarios aumentaría el porcentaje de varianza explicada por sus factores, que en este caso ascendió al 57%.

Palabras clave

Globalización, desarrollo, Internet, emprendimiento, modelo

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Cómo citar

Sánchez Sánchez, A., Rincón Ornelas, R. M., & García Lirios, C. (2026). Diagrama de la trayectoria del emprendimiento en la era de la covid-19. Alternativas, 25(2). Recuperado a partir de https://alternativas.ucsg.edu.ec/alternativas/article/view/441

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Esta obra está bajo una licencia internacional Creative Commons Atribución 4.0.